To help your business survive and thrive, you need to advertise your products and services and ensure that people know your business even exists. While there are several ways to market your business, outdoor advertising is always a great option. Outdoor advertising includes billboards, transit advertising, point of sale displays, lamp post banners, and guerilla advertising. While there are many ways you can advertise your business, billboards have always been a great option.

Billboard advertising is a tried and true method that can help draw people to your business and help make your brand more recognizable. While the design of your billboard is extremely important in determining its success, your business could greatly benefit from marketing with a billboard. But it is not as simple as choosing your design and slapping it on a billboard. Nowadays, there are many different types of billboards that you can choose from. Picking the right style for your business could also be a factor that determines its success.

At Portaboards, we offer a variety of portable billboards that can be eye-catching and a successful piece in your marketing campaign. In today’s blog, we are going to talk about the different types of billboards to choose from and the benefits of each portable billboard that we offer. Read on to learn more and start planning your mobile billboard campaign now!

Types of Billboards

While most people think of a traditional static billboard when they think of billboards, there are many different types now that make it easier to advertise your business and catch people’s attention.

Static

Static billboards are the ones you see lining the highway and are meant to target people in their cars. These billboards are effective because they simply sit there day after day, advertising the same thing, and slowly catching people’s attention as they commute to work, drive to a friend’s house, or are running errands. Many people make shopping decisions while in the car and this friendly and subtle billboard type can help them make the choice that supports a certain business.

Digital

Digital billboards are common in big cities. Think Times Square in New York City. Digital billboards are basically the television commercial of billboard advertising. These billboards display moving advertisements and switch from one business to the next. They are eye-catching, fast-paced, and dynamic. While these billboards can be very effective and beneficial, there are not a lot of places where you will find them.

Interactive

Interactive billboards are a newer type of billboard that can truly make your business stand out. While looking at a billboard can provide you with information about a company that you need, interacting with it can create an experience that you will remember. When you create a successful interactive billboard, you can gain customers for life.

Portable

Portable billboards are another newer player in the game. These billboards can be done in a variety of ways, from bus wraps to taxi-top ads. Portable billboards are unique and eye-catching. They are a great way to market your business to your target audience. This type of advertisement is becoming more popular and is a great way to market in smaller towns and specific towns. If you want to target your hometown, having a billboard on the highway heading to another city is not going to help. With portable billboards, you can be seen by motorists and pedestrians, which can be very beneficial.

Portaboards offers a different type of portable billboard. Our billboards can be towed behind a truck or any vehicle with a hitch and driven around town. You can park it in a new location every day, drive it around during events, and help draw more people to your business.

Types and Benefits of Our Portable Billboards

Now that we have gone over the different types of billboards overall, we are going to talk about the types of portable billboards that we offer and the benefits. Read on to learn more and get in touch with Portaboards today! We offer renting and buying options that make advertising simpler and more cost-effective.

Two-Sided Billboard

This is the billboard that started it all. Our original billboard has been successful for a variety of campaigns and events. This billboard features a trailer with two-sides to display your billboard on. We use easy to install vinyl signs that are easy to change when you are ready to advertise something new. Our two-sided billboards are a great option for those testing out mobile billboards for the first time.

These two-sided billboards come in a variety of sizes including:

  • 4’ x 8’
  • 6’ x 10’
  • 8’ x 8’
  • 8’ x 14’
  • 10’ x 17’
  • 10’ x 20’
  • 10’ x 22’

Our team can help you find the right size for your needs!

Three-Sided Billboard

Our three-sided billboard is a great option if you are planning to be driving your billboard around constantly through heavy traffic areas. This features a vinyl billboard on three sides, allowing you to maximize your advertising space. This is a great option if you have tried the two-sided billboard and want even more from your portable billboard! This billboard comes in two sizes: 6’ x10’ and 8’ x 14’.

Four-Sided Billboard

Our four-sided billboards can take your portable billboard campaign to the next level. These billboards feature two larger sized billboards on either side with smaller and thinner advertisements on both ends. These four-sided billboards also come with solar lighting kits from Connexa Energy, which makes your advertisement visible at night. With this billboard, you can have 360 degrees of visibility. This billboard is available in sizes 6’ x 10’, 8’ x 14’, and 10’ x 20’.

Lightweight Billboards

Our lightweight billboards are small but effective. They are the perfect option for small spaces and budgets. These billboards feature either a self-adhesive or vinyl banner. If you are looking for an easy way to start advertising with portable billboards or only have so much space, this is the perfect option for you. These billboards come in 4’ x 4’, 4’ x 8’, and 5’ x 10’.

Backlit Billboards

We also offer a variety of backlit billboards that can help make your portable billboard campaign more effective for a longer period of time. Our backlit billboards use Connexa Energy solar lighting kits, allowing them to be visible and useful even after the sun goes down. This is a great choice for those who want to advertise at all times of the day and night. These billboards come in 6’ x 10’, 8’ x 14’, and 10’ x 20’.

Other Options

If you are still unsure about if one of these portable billboards is right for you, we also offer truck and hitch billboards, which simply sit in the back of your truck bed or attach to your hitch and are visible from behind. This is a great option for those who can’t or don’t want to tow around a billboard. We also offer stand-alone signs that are a great choice for outside your storefront.

Be sure to contact Portaboards today! We can help you find the right portable billboard for your needs.